Now that directories have slightly lost their weight in search engine optimization business, we need to further explore our other options (besides its never good to rely on only one method). Following I will list some other methods that you can use to increase your website’s visibility on Google and increase the pagerank of your website (I don’t think pagerank is as important but advertisers still use it!).
1- Blog Posts: This is (in my opinion) the best way to search optimize your websites. Obviously it is best to have great content so that bloggers start reviewing your website on their own, but that’s not always easy. So try to buy blog reviews from other webmasters. However don’t use the same article for every blog post that you buy. Either have the blogger write a unique review of your website or write one yourself (you don’t want duplicate articles so that Google might ignore all but few of the blog posts)
2- Forum Signature: Forum member’s signature links are not as valuable as blog posts, but it has couple great advantages. It is fairly cheap. It helps other members know your website (creates a brand). It creates backlinks (obviously).
3- Blog Comments: Leaving comments in blog posts is another way to leave your link behind.
4- Buy links on other websites: This is (obviously) a great way to promote your website, but beware that Google is now penalizing websites who sell or buy ad links. So be discrete about it and make sure the website you are advertising on doesn’t have texts such as “Advertisement”, “Sponsors”, and such (because that is one of the ways Google finds out about websites who sell or buy ad links).
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